Each year, Chipotle does a branded activation at Pride parades across the country. In 2018, the team created a space-themed float topped with a giant rocket ship burrito dubbed the ‘Spice Fleet’. We branded the entire experience, from the float to the uniforms and merch.
Creative Director: William Espey Designer: Christa Seta Writer: Stacy Livingston
Designer and art director specializing in brand identity.